Welly

I was hired by an agency to do contract work for Welly on a new series of animal-themed products, later dubbed “Doggies,” for their 4”x4” tins. My work involved CAD, Rendering, CMF, Sketching, Dieline Development, POP Display (CONFIDENTIAL) Although my illustrations were not selected for the production run, my mockups, POP display design, and CMF work were utilized by Welly’s team for the final production product and for internal marketing exercises within the company.

Design Process

Neuro Gum

During a three-month contract, I had the pleasure of working with Neuro Gum to develop concept designs for packaging dielines and graphics across a range of proposed flavors for Neuro Gum’s Cube and point-of-purchase displays. I led the design process from ideation to execution and collaborated closely with influencer marketers, material manufacturers, and internal stakeholders.

The contract involved both creating new and refining existing corrugated packaging using CAD, as well as developing brand assets and employing prototyping technologies to test and optimize structural designs. The following are some outcomes from that work.

SurfSide - Stateside Brands

Over several months, I worked on production artwork, merchandise, and confidential concept products for Stateside Brands, Surfside Iced Tea, to help expand the company’s current product line. The images below represent some of the work I completed during that time period.